28/06/2019 A look back at interzum

Implementation of the current trends in our new décor TRANSSILVANIEN WOOD

Once again, interzum proved to be not only the leading trade fair for the furniture supply industry, but also an outstanding, surprising and inspiring industry event. In 10 halls with around 190,000 square meters of exhibition space 74,000 visitors had the opportunity to discover innovative materials and production processes. At the same time, various workshops, guided tours, talks and discussions helped to identify the trends of the industry. Digital printing, smart surfaces and systems, sustainability and mobile living spaces – these are the topics that were in focus during the four days of the fair.

TRANSSILVANIEN WOOD

In the area of surface refinement design innovations have been observed in addition to a technological leap in surface quality. Among other things, the stands of the leading manufacturers of decorative materials showed a willingness to experiment with textures: "hybrid decors" were represented in almost every collection. 

We also support this trend. The charismatic decor TRANSSILVANIEN WOOD is a combination of wood and concrete with a leather structure. An unmistakable accent of the IMAWELL range, it puts us and our clients in a world of endless prairies, vibrant saloons and the free Wild West. The second more restrained collection colour TRANSSILVANIEN WOOD GREY fits the one who wants to integrate only a touch of the Wild West into their interior.

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